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General Discussion => The Lounge => Topic started by: BruceK on March 29, 2021, 06:20:41 PM

Title: VW to officially become Voltswagen?
Post by: BruceK on March 29, 2021, 06:20:41 PM
There's a report out that Volkswagen is going to change it's corporate brand name to Voltswagen.    Because the future!

If true, is this the biggest corporate name change since Kentucky Fried Chicken became KFC?  Or maybe Datsun to Nissan? 

https://thehill.com/policy/transportation/automobiles/545436-volkswagen-accidentally-posts-new-company-name-to-website?amp

Title: Re: VW to officially become Voltswagen?
Post by: MiniDave on March 29, 2021, 07:56:49 PM
3 days early?
Title: Re: VW to officially become Voltswagen?
Post by: BruceK on March 30, 2021, 08:02:23 AM
Seems to be real.  They are denying any connection to April fools day.

https://www.theverge.com/platform/amp/2021/3/30/22357166/volkswagen-name-change-voltswagen-us-division
Title: Re: VW to officially become Voltswagen?
Post by: 94touring on March 30, 2021, 08:13:52 AM
1:12 into the video.

Title: Re: VW to officially become Voltswagen?
Post by: 94touring on March 30, 2021, 05:24:42 PM
https://www.theverge.com/2021/3/30/22357166/volkswagen-name-change-voltswagen-us-division
Title: Re: VW to officially become Voltswagen?
Post by: MiniDave on April 01, 2021, 06:36:44 PM
On March 30, following an official tweet and separate (now deleted) press release flush with comment from VW of America's CEO Scott Keogh on the official change, we updated our story with public confirmation. In the process, Volkswagen stock rose 5% on the news.

But, hours later, we learned this was all a kind of grand marketing stunt to drum up clicks for the ID 4 electric SUV and steer eyeballs onto the Volkswagen brand. We didn't even learn it from VW, mind you, which remained silent. Excellent reporting from Reuters first discovered VW had no intention of changing its name and had lied to dozens of reporters, including Roadshow.